The past year brought to light some of the most dominant brands and I do not think that there has been a single one more prominent than Netflix. The TV and movie-streaming service has more than come into its own in recent times and I do not think that anyone can argue against the general impact it has possessed, either. What are some of the reasons for this, though, for those who may not be in the know? There are a couple of aspects that I believe Long Island marketing companies will be able to pinpoint.
It's a little tough to believe that something as big as Netflix was once on the verge of being closed down during 2011. It's tough to believe but an article on Mashable spoke about this, as well as the failure of a service named Qwikster. After seeing how little this idea has been able to attain success, it was dropped. It seems like streaming content and mailing DVDs, while older concepts for Netflix, were ones that did not have to be changed around for any reason.
Even though Netflix has always been popular for its library of television shows and movies, I'm sure that Long Island marketing companies can relate to the idea of original content and how much traction it can create. Firms like fishbat can tell you all about the original series that Netflix has brought to the forefront. From "House of Cards" to "Orange is the New Black," the hybrid of engaging stories and stellar acting certainly helped. In fact, I'd like to bet that many new customers signed up for Netflix just to watch these programs.
Netflix, in my opinion, seemed to give birth to a number of trends associated with watching television nowadays. "Binge-watching," in my opinion, is easily one of the greatest activities to get lost in, which is a feature that I am sure Long Island marketing companies can bring to the attention of those who are unfamiliar. Do you have a day or weekend to spare? If you do, chances are that you have the potential to marathon an entire season of a program, so do not be surprised if you become invested.
Being named the Breakout Brand of 2013 is no small feat, seeing as how many rising companies are going to attempt to take up the mantle themselves. However, Netflix has trumped them and the steady stream of content serves a great reason for this. I can only hope that the company continues its success into 2014. Seeing as how the second season of "Orange is the New Black" is on the horizon, I have to believe that continuing on a steady clip is not going to be much of a problem.
It's a little tough to believe that something as big as Netflix was once on the verge of being closed down during 2011. It's tough to believe but an article on Mashable spoke about this, as well as the failure of a service named Qwikster. After seeing how little this idea has been able to attain success, it was dropped. It seems like streaming content and mailing DVDs, while older concepts for Netflix, were ones that did not have to be changed around for any reason.
Even though Netflix has always been popular for its library of television shows and movies, I'm sure that Long Island marketing companies can relate to the idea of original content and how much traction it can create. Firms like fishbat can tell you all about the original series that Netflix has brought to the forefront. From "House of Cards" to "Orange is the New Black," the hybrid of engaging stories and stellar acting certainly helped. In fact, I'd like to bet that many new customers signed up for Netflix just to watch these programs.
Netflix, in my opinion, seemed to give birth to a number of trends associated with watching television nowadays. "Binge-watching," in my opinion, is easily one of the greatest activities to get lost in, which is a feature that I am sure Long Island marketing companies can bring to the attention of those who are unfamiliar. Do you have a day or weekend to spare? If you do, chances are that you have the potential to marathon an entire season of a program, so do not be surprised if you become invested.
Being named the Breakout Brand of 2013 is no small feat, seeing as how many rising companies are going to attempt to take up the mantle themselves. However, Netflix has trumped them and the steady stream of content serves a great reason for this. I can only hope that the company continues its success into 2014. Seeing as how the second season of "Orange is the New Black" is on the horizon, I have to believe that continuing on a steady clip is not going to be much of a problem.
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