Showing posts with label Google. Show all posts
Showing posts with label Google. Show all posts

Google to launch contextual ads on Yahoo

While Google and Apple compete for global technological supremacy, the old school Internet companies like Yahoo are left to try to find new ways to reinvent themselves. So far, Yahoo's CEO Marissa Mayer has managed some initial success, if modest, at the helm of the dominant search engine. She managed to beat earnings estimates and seems to be diligently trying to find new ways for Yahoo exploit its reach still significant and user base. The announcement that Google will be a new advertising partner with Yahoo only would be amazing if Mayer was not the CEO-and a former key player in Google.
But given its ties to Google, it makes perfect sense that the two companies would find a way to work together. And probably makes Google a little happy to be able to dance with Yahoo, although Microsoft has exclusive agreements in place with their research. It is reasonable to question how much value could have the relationship to Google, but it is certain that it will be profitable even if it's not notable enough.
Some analysts initially questioned whether such an agreement would be permissible under the terms of the agreement between Microsoft and Yahoo, but a Microsoft spokesman quickly explained that the agreement has been approved by all parties. Ultimately, it is unlikely that this deal amounts to much, other than some news about the fact that the two companies are collaborating with the tacit approval of Microsoft.
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Yahoo unveils new Layout

Marissa Mayer, CEO of Yahoo, sent to his corporate blog announcing and explaining the changes to the appearance of Yahoo. Introduced the "new" Yahoo with the following: "designed to be more intuitive and personal, the new experience of Yahoo is all about your interests and preferences. Because the flow of information have become the paradigm of choice on the web, we are introducing a newsfeed with infinite scroll, which allows you to experience a virtually infinite feed of news articles. If you are a sports fanatic or entertainment buff, you can easily customize your newsfeed for your interests. And, to make it even more social, you can login with your Facebook or Yahoo ID to obtain items from thousands of news sources, as well as those shared by your friends Yahoo!.
In general, Yahoo still has the same information that has always had, but is presented in a way that will resonate Mayer and the hope of society with users. Even users of web savvy tech still use Yahoo as their source for news, simply because over the years he has maintained a quite intuitive and fun. It is not Google, so one never felt compelled to try things on Yahoo and instead may simply click through the main news articles of the day.
In addition to the new features described by Mayer, Yahoo has also made her look more consistent across the various platforms. Yahoo you see on your desktop is going to be almost identical to what you see on your smartphone or tablet. For those who disliked the dreaded Yahoo Mobile site, this will certainly be a welcome change. However, as with all changes to popular services, many commentators are up in arms about the new look of Yahoo. Of course, it's always the people who are unhappy that complain the loudest. Most people might actually like the changes-but we'll have to wait and see how that turns out.
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Making Search Engine Marketing Business Advertising Easy As 1 2 3



You have invested time, money, and immeasurable amount of effort into starting your SEO services business, and now you want to see it succeed. Here are some great ways that you can grow your business and increase your profits.

Working too quickly can be detrimental to your success if you are not careful. If you are feeling rushed to get a product on the market as soon as possible, take a second to sit back and think about whether or not that is really necessary. Excellence takes time to develop.

Creating a blog for your SEO services business can really help you to keep customers interested in your search engine marketing services company. Blogging frequently can also bring more traffic to your company's website and boost your ranking on Google. Blog as often as you can to increase consumer interest in your business.

The relationships you have with your clients are very important. They can make or break your search engine marketing services company because your customers will tell others is they had a good or bad experience with you. This is why positivity and customer satisfaction is so important.

Giving away product samples helps potential consumers experience what your SEO services business can provide, and leaves them desiring more. Free samples typically involve a small portion, and because of this allow you to provide samples to large numbers of people at comparatively low cost. Customers will appreciate the free sample, and be encouraged to patronize your business.

No matter what happens, do not fall into what is known as the "employee trap". Many times when a SEO services business is began people act as if they are the workers and not the owner. This can mean total failure because you are the one who the business depends upon. Remember that you are the boss and not a hired hand.

Create coffee mugs with your search engine marketing services company name, logo, and phone number and/or website. This will aid in the promotion of your SEO services business and will commence conversations about it. Coffee mugs are used quite a bit so exposure costs are high.

Don't let your preconceived notions of people slow the progress of your SEO services business. If a high-school dropout wants to pitch an idea to you, you should give him as much attention as if he was an experienced professional with a MBA. You do not have to have a degree to have a great idea.

Give special incentives to your employees to get them to work harder. Everyone likes getting extra money, but money will not motivate your workers as much as feeling appreciated will. Whatever little bonus you can offer your workers, it will make them feel valued and they will want to do more for you.




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Endorse Your Web Design And Seo Business Using These Following Easy Steps!



Getting overwhelmed by all the information out there? Not to worry. Keep calm and get back to the basics. These tips will help you get back there and succeed.

While selecting personnel for your SEO and web design company, draw out the most important characteristics that you'd want them to focus on. Also look for qualities that will bring in better work ethics and honesty. Workers who do not fall within this qualitative requirement possess the potential to do immense damage to your company's fine reputation. Take heed and make such qualities an essential prerequisite for all employees.

You might feel like giving up sometimes, but if you keep a level head and stay positive, you will reach your goals in time. Your web marketing business could improve your life, so never give up.

Branding your web marketing business with a good logo is essential for making a good impression with potential customers. You should pay around $1,000 for a good logo, but it is worth it with all the business it will attract.

Do whatever you can to earn the loyalty of your customers. One way to do this would be to have face-to-face meetings with your clients instead of relying on phone calls to talk to your clients. This will make your customers feel more valued and appreciated.

Follow web marketing business guidelines systematically to create a thriving enterprise that will last for years. The most important thing that you can do to keep your business running is to create a detailed plan for growth and prepare ahead for any problems that you could run into.

Be a specialist on your web marketing business. Take the time to learn as much as you can and know the ins and outs of your business. Stay entrenched in one type of website consulting business until you have mastered it before trying to move on to a new area.

Never compromise when it comes to the expertise of your employees. For your SEO and web design company to prosper you have to have the right people working for and with you. Everyone must play a part in contributing to the web marketing business. This makes reaching goals much easier and faster.

If you need to hire temps for your staffing needs, find those who are dedicated to professional and personal attention so you know that a good job will be done.

If you want your web marketing business to do well, you will need to find a way to keep yourself, and your employees, motivated. There are many ways you can do this, but the most effective would be to survey your employees to find out what keeps them interested in their work.




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Apple Gets Google Maps Back

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Finally, Apple gets Google Maps back, after apologizing to the public for dropping them for their inferior product.

Apple has a history of wanting everything to be proprietary, and three months ago, they replaced Google maps with their own Maps app, which had a multitude of fancy features. There was just one problem. The maps were awful.

According to an article at Sky News, the problem was that the Apple maps were based on Dutch navigation equipment and information for the TomTom GPS system's data.

But there were glaring errors. Police in Australia warned people not to use Apple maps because travelers were getting lost in the wilderness in dangerously hot temperatures. One town was actually located 43 miles away from its actual location on the Apple map.

The product was so bad that Apple issued a rare public apology and even suggested that Apple users use Google Maps through the internet on their mobile devices!

So now Apple gets Google Maps back as a free app. You can still use Apple's maps too, but why would you want to?
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