Why Digital ID Verification Is Important

By Carolyn Watson


Nowadays, biometric scans are needed in order to identify the person accessing into the company. It identifies the employees and online customers logging into the website. It is done in order to ensure that internal data is protected and secured. As a result, digital ID verification in needed.

In this age of information technology, fake identities have come up online when they sign up on their company website. This has created many cases of identity frauds over the years. This is due to power of the internet and digital technology. Companies have been unaware and unsure of the authenticity of the information given by customers.

Do not fret though. There are techniques and prevention methods being implemented by the company in order to protect genuine customer information. These are all under the strictly mandated law of data privacy and data protection. This includes the most important ones that are names, email address, credit information, and shipping address.

There are three general steps that needs considerations and taken importance. These are identity documents, physical identity, and digital identity. Current technology has made it possible for companies to rely on its verification solutions compared to the manual ones. There are many online and data security products in the market that they can choose from.

The first thing they check is the identity documents. It is necessary in order to make sure that the documents are genuine and real. After that, they will send an email for confirmation on your information as well as by checking the security box below the information sheet. This assures the company that you are a live and real person.

When doing the second process of checking, kinegram, an optical security device, is usually used for it. You can see this being used in bank notes and government IDs. They will then convert your submitted documents into readable texts through optical character recognition to cross check the documents with your submitted sign up information. Further confirmation will be done through checking with government database.

Second is the most important step, physical identity. The downside of this step is that companies are not strictly doing it. What happens here is that they will run facial recognition scan on the photo, formal or informal, that you sent. They do this by comparing it with the official ID you have. Afterwards, they will do live testing to make sure that the photo was not of a random stranger.

Last is digital identity. Mostly brought about by social media, people nowadays are using another name for themselves. That is why they will ensure that this will conform to your real identity. They will also call your indicated number and send a verification letter to your email. Sometimes, they will run a geolocation on you through your mobile GPS to ensure that your movements match your information with them.

Of all steps, digital identity is the easiest thing to do. It also is the most complicated one due to the algorithms used there. One benefit the company receives is that customer will have convenient user experience. In effect, customers will be assured of the protection of their private data.




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