Any Long Island SEO expert will tell you that digital media is a big part of entrepreneurship today. If your goal is to operate a business, it's important to understand that anyone can have a voice. This brings us to the topic of online reviews, which are commonplace these days. Negative reviews tend to drive more attention and to say that they can be damaging would be an understatement. Your information about them may not be entirely accurate, so here are a few mistruths to be more mindful of.
"A negative review doesn't reflect my company." No matter how confident you may be in your company, it may not be foolproof. Every business can stand to improve, in some way or another, which is one of the reasons why negative reviews may be surprisingly helpful. They can help you determine weaknesses that you, as well as your employees, can strengthen. Instead of looking at these reviews as personal attacks, use them as feedback to improve.
"Just because someone posts a review doesn't mean my website is in jeopardy." While a single negative review doesn't exactly equate to a huge Long Island SEO loss, it's important to look at the bigger picture. Even a single review can cause others to speak up, airing their grievances in the process. Furthermore, search engines take user content, negative or otherwise, when determining the placement of websites. Authorities on SEO like fishbat.com will agree.
"Once a negative review is up, it's there forever." This is perhaps the biggest mistruth about negative online reviews, as the majority of people believe that they're permanent. Keep in mind that websites are unique in regard to their posting guidelines, meaning that it's entirely possible to have them removed if there's a legitimate case to be made. You can also speak to the original poster directly. Just because someone posted a negative review doesn't mean that it has to follow your business forever. In fact, addressing the situation sooner will greatly benefit your online reputation.
"I can't reduce the risk of negative online reviews." If you think that you're without help, in this sense, you'd be wrong. In fact, reducing this level of risk can be as simple as providing satisfactory customer service. If a customer contacts your company about a product that came to them defective, issue a replacement. By providing this level of customer service, you can easily earn a positive user review instead of a negative one.
"A negative review doesn't reflect my company." No matter how confident you may be in your company, it may not be foolproof. Every business can stand to improve, in some way or another, which is one of the reasons why negative reviews may be surprisingly helpful. They can help you determine weaknesses that you, as well as your employees, can strengthen. Instead of looking at these reviews as personal attacks, use them as feedback to improve.
"Just because someone posts a review doesn't mean my website is in jeopardy." While a single negative review doesn't exactly equate to a huge Long Island SEO loss, it's important to look at the bigger picture. Even a single review can cause others to speak up, airing their grievances in the process. Furthermore, search engines take user content, negative or otherwise, when determining the placement of websites. Authorities on SEO like fishbat.com will agree.
"Once a negative review is up, it's there forever." This is perhaps the biggest mistruth about negative online reviews, as the majority of people believe that they're permanent. Keep in mind that websites are unique in regard to their posting guidelines, meaning that it's entirely possible to have them removed if there's a legitimate case to be made. You can also speak to the original poster directly. Just because someone posted a negative review doesn't mean that it has to follow your business forever. In fact, addressing the situation sooner will greatly benefit your online reputation.
"I can't reduce the risk of negative online reviews." If you think that you're without help, in this sense, you'd be wrong. In fact, reducing this level of risk can be as simple as providing satisfactory customer service. If a customer contacts your company about a product that came to them defective, issue a replacement. By providing this level of customer service, you can easily earn a positive user review instead of a negative one.
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